Coca Cola Advertisement
Today when we look at the world Coca Cola is the one beverage that has the hisghest consumption. From all different varieties of wealt and status Coke is consumpted everywhere. In 1886, Coca Cola was founded by John Pemberton but it was lack of has and kind of a wine. It was excepted as medicine for many years in the claim of healing headache etc.In 1890 and on Coca Cola started to form its today shape and ingredients and advertising became very popular.
In 1890s advertising poster showing a woman in fancy clothes (partially vaguely influenced by 16th- and 17th-century styles) drinking Coke. On the right; 1905 black and white ad of Coke.
As we can see there’s a huge difference between todays and early years advertisement in Coke. The American culture was very affected by the advertising of the Coca Cola since its the most consumped place in the world. The company used many elements to get into the people of America; they used Santa Claus, they used stereotyped woman figures, they used very common faces that attracts both men and women etc. They came up with the new versions like ‘diet’, ‘zero’ to attract more and more people.
Hiç yorum yok:
Yorum Gönder